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You're ready for a Web site. Why not do it yourself, or buy a package? There are several factors you have to consider before taking on this project:
There’s a lot of time involved. It is a large undertaking to develop a professional Web site and keeping the site up-to-date is tedious and time-consuming. Beginner mistakes are frequent, and often frustrating. Even though your site might work in FireFox, it might not in Internet Explorer. That would isolate at least 70% of your clients. How much is your time worth, and isn’t it better spent in business development- not Web site development?
To understand web trends, emerging technologies, web-visitors and their behavior takes research and advanced development skills. For example:
1. Why use "Xhtml" vs "html".
2. Where do the users eyes fixate on a Web page when they look at it.
3. How do you make your site search engine friendly?
Most businesses will get a much higher return on their investment by leaving that level of expertise to professional developers. If your site does not have a base set of features, functionality and professionalism, customers will notice, and they will look for what they want elsewhere.
A web designer also understands what it takes to make a successful site. A good site is easy for visitors to navigate as well as attractive. Customers do respond positively to a professional, great-looking site. Your site will leave an impression on your client. If it doesn't look professional, most likely that is what an internet user will think about your business.
A web designer will work with you to help create a site that will give your business a unique identity. Working with a designer will help create a professional site that will benefit you and your business.
You can get a web-packages relatively cheap. But they are far from complete. You will not have a unique design, or serch engine customization, and it will far from the best coding out there. A do-it-yourself package won't include all of the tools you need for customizing your site. Unless you are the type of person who likes to learn by trial and error, a professionally developed site can save you many frustrations and missteps.
